Amazon

Amazon.com

Intuitive, simple layout and check-out system

Easy, smart search function

Show relevant items

Almost always offer the lowest price

Recommended products that are actually helpful

Great, helpful, reliable reviews

2-Day free shipping for Prime members

Free shipping over $25

Sell all kinds of products but easy to find what you need

Listmania

Easy for individual sellers to sell stuff and get money

Awesome customer service

Impression:

Pleasant, smart, convenient, easy, essential, well-managed,

approachable, personable, professional, secure, reliable technology

Products I've bought from Amazon:

Numerous paper/e-books,

CDs, DVDs,

iPod Video,

Canon digital camera+flash card,

Polaroid camera+films,

Nintendo games,

ALL sorts of home appliances, including

a rice cooker, waffle maker, juicer, blender AND hand blender,

iron, lamp, air purifier,

indoor grill, coffee maker, electronic cup warmer,

keyboard bench,

batteries, thermometer,

Coffee, health supplements, hair products, eye cream, perfume...

Wow, I can't believe I've bought all these but

I do remember buying them...

It's all because I had Prime membership and that was a

HUGE motivation to shop at Amazon.

I've been shopping from Amazon since high school,

and it's only getting better, especially after the Kindle revolution.

I couldn't decide whether I should put this in Good Design or Mere Taste.

I love it because it's well designed.

After compiling the list of things I've bought, though,

I now know this should clearly go under Mere Taste.