Heightened Reality

"It's them, but just a heightened reality, a slightly different version, my version of what I see"


To me, what Scott Schuman said in the Loewe+The Sartorialist video echoes one of the essential characteristics of art.


The reality, whether pretty, ugly, mundane, expressed in some kind of a form can be beautiful nonetheless and still contain the essence of the reality.
The perfect example would be Instagram, which gently puts a sheer veil on the raw reality and instantly creates magic out of it.


Isn't that what people desire and pay for? 
Wishing for a sprinkle of magic over life.